Daraz Nepal’s newly appointed Managing Director implies Daraz now has all local country leads from each of the five countries.
Daraz is a multinational e-commerce company based in Nepal that aims to improve e-commerce standards in South Asia. Although Daraz has been in Nepal for more than five years, it does not have any Nepalese as country leads. However, that changed today with the appointment of Aanchal Kunwar as the new Managing Director of Daraz Nepal. And the news is spreading like wildfire, with a lot of positive feedback from the general public. Let us look at Daraz’s decision to make locals the country’s leads.
Daraz Nepal’s Newly appointed Managing Director: What does it mean?
Daraz now has all local Managing Directors from all five countries with Aanchal’s appointment as Managing Director. Bjarke Mikkelsen, the Founder, and CEO of Daraz confirmed the news of the managerial change via LinkedIn. It reads:
“As we move forward into our next phase of growth, our focus is to create a greater sense of connectivity with our customers and sellers. I look forward to working with Aanchal, along with our other country MDs, to create more exploratory and personalized experiences for our users as they bring their local perspectives, experiences, and insights to continue to drive our business forward.”
Aanchal Kunwar was working in a managerial position at Amazon, the world’s largest e-commerce company. But now, Kunwar will succeed outgoing MD Lino Ahlering, who led Daraz Nepal to new heights for the past three years. Without a doubt, Aanchal is under pressure to maintain the hype that Daraz has created in the Nepalese market. Similarly, having a local country leader is expected to assist Daraz in introducing localized ideas that can serve the local market.
About Daraz
Daraz is a prominent online marketplace in South Asia that connects tens of thousands of businesses with millions of buyers. The Daraz Group was established in 2015 to oversee the company’s overseas operations. In 2016, Daraz entered the Nepali market with the acquisition of Kaymu. It has maintained a strong presence in Nepal’s e-commerce industry since then. Daraz Nepal hopes to scale new heights in the coming months with Aanchal Kunwar as its Managing Director.
Who is Aanchal Kunwar?
Aanchal Kunwar is now Daraz Nepal’s newly appointed Managing Director. However, she has come a long way with her extensive international work experience, including a 5-year managerial position with Amazon. Similarly, the MBA graduates from the University of Minnesota, Kunwar, have worked as a product manager, business analyst, and consultant at Carlson Wagonlit Travel before that. This background will be crucial in her role as MD of Daraz Nepal.
Why is Aanchal Kunwar’s appointment as MD so pivotal?
There are a couple of reasons that have drawn attention to her reign. Firstly, women on Top Management e-commerce is a very rare case. Similarly, we only have a very handful of women entrepreneurs in Nepal. Therefore, having women in top management positions in a large corporation means bridging the Gender Gap in Leadership. As a result, her appointment as the country leader of such a large e-commerce company Daraz will set an example and source of inspiration for the younger generation. Second, Daraz now has all local country leads for all five countries, thanks to Aanchal Kunwar’s appointment as MD of Daraz Nepal. She will now take over the company, which is attempting to expand its reach.
Final Thoughts
Daraz is undeniably successful in Nepal. Daraz recently achieved its highest one-day sale of Rs. 6 crores during the Daraz 11.11 2021 campaign. Appointing Aanchal Kunwar as their Managing Director at this time will assist them in reaching new heights. It will also assist Daraz in exploring a localized concept that can serve the local market.
Did you find this article useful? Let us know by leaving a comment below or joining us on Facebook, Twitter, Instagram, and Youtube.
ALSO READ: Acer Nitro 5 2022 goes official with refreshed design and latest Intel & AMD chips
